Groundkeeper Studios
N 45° 27’ 52.7904’’ E 9° 11’ 18.7440’’
Milan, IT
Milan, IT ciao@groundkeeperstudios.com

Aesop MDW25

Event Production for Aesop MDW25

As the official Sensory Patron of Salone del Mobile.
Milano 2025, Aesop explores the interplay between skin and design in The Second Skin — an architectural homage to the properties of the dermis and the captivating entryways that define many Milanese buildings. Set within the enchanting Chiesa del Carmine, the brand has conceived a mysterious, multisensory installation that uses its Eleos Aromatique Hand Balm as a kind of mortar—releasing an intriguing clove-based fragrance.

• Client: Aesop
• Production: Groundkeeper Studios